Telia Sweden: A pay-TV consumer strategy centred on fibre/TV convergence to support revenue growth

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Telia Sweden: A pay-TV consumer strategy centred on fibre/TV convergence to support revenue growth
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Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition explores Telia Sweden’s pay-TV consumer strategy, which is centred on digital convergence, simplification and innovation, with a focus on fibre, mobile and TV.

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