Five recommendations for a successful generative AI strategy in the consumer market
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Five recommendations for a successful generative AI strategy in the consumer market
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EX. VATThis report is included within a GSMA Intelligence subscription, providing access to our full research library and data platform, with savings of up to 90% annually, contact our team for details.
Contact usSince ChatGPT was launched in early 2023, generative AI (genAI) technology has increasingly been implemented in products and services for consumers. Companies eyeing the genAI opportunity are being driven by the usual business motivations of capturing new revenue and maintaining a competitive edge but are also buoyed by consumer excitement and engagement with genAI. GSMA Intelligence outlines five areas of focus to be considered in developing a successful consumer genAI strategy.
Report details
Five recommendations for a successful generative AI strategy in the consumer market
£750
EX. VATThis report is included within a GSMA Intelligence subscription, providing access to our full research library and data platform, with savings of up to 90% annually, contact our team for details.
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