Consumers in Focus: Gaming Consumer Behaviour Survey Dashboard 2024
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Consumers in Focus: Gaming Consumer Behaviour Survey Dashboard 2024
£4000
EX. VATThis report is included within a GSMA Intelligence subscription, providing access to our full research library and data platform, with savings of up to 90% annually, contact our team for details.
Contact usDigital gaming is fast evolving as the shift to cloud and mobile continues and emerging technologies change the landscape. This dashboard, based on our December 2023 consumer survey, provides all the relevant data related to gamers’ behaviour, in a consistent and structured way – a valuable asset for companies looking to formulate or adjust their commercial strategies and plans for digital gaming.
The dashboard provides data for 2020, 2021, 2022 and 2023 (drawn from the respective consumer surveys) across eight of the world’s largest mobile markets. A number of filters allows the comparison of data for individual countries and for specific consumer segments (e.g. by age, income, smartphone brand owned, frequency of engagement in gaming by device type and more).
The dashboard covers a broad range of areas, including consumer gaming engagement, the state of smartphone gaming, gaming on consoles and extended reality headsets, free versus paid-for gaming, adoption of gaming subscriptions including cloud gaming, bundling gaming with mobile subscriptions, gaming as a 5G use case, live gaming (including e-sports), gaming as a metaverse activity and generative AI's impact on gaming.
Report details
Consumers in Focus: Gaming Consumer Behaviour Survey Dashboard 2024
£4000
EX. VATThis report is included within a GSMA Intelligence subscription, providing access to our full research library and data platform, with savings of up to 90% annually, contact our team for details.
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This dashboard, based on GSMA Intelligence 2025 consumer survey, provides all the relevant data related to gaming user behaviour in a consistent and structured way – a valuable asset for companies looking to formulate or adjust their consumer commercial strategies and plans.
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