LG’s exit from mobile phones in context
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This infographic provides useful market data for those considering the impact of LG exiting the smartphone business and the upcoming opportunities for other OEMs.
LG declared that exiting the phone business will allow it to focus resources on other drivers of growth. The South Korean company will innovate in electric vehicle components, connected devices and smart homes, and will continue to develop expertise in mobility-related technologies, so its role in mobile innovation is far from over.
The market landscape for smartphones continues to evolve. Apple and Samsung at the high end command loyal bases for their models and associated ecosystems of wearables/services. Huawei and Xiaomi have widened their reach outside their home market. Meanwhile, Oppo and Vivo are looking to grow scale and develop stronger brand reach to compete. We expect further jostling for position as vendors look to gain share against a backdrop of growing enthusiasm for 5G among consumers.
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