Region in Focus: North America, Q2 2025
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An update on industry developments, market insights and country KPIs

The Region in Focus series provides an essential quarterly briefing on industry developments, market insights and country KPIs for mobile markets around the world. 

5G-Advanced deployments are beginning to gather pace in North America, bringing a renewed focus on network monetisation. Operators are introducing new speed-based tariffs and a range of value-added services, while also adding new AI capabilities to support a range of tasks such as helping customer-service teams upgrade customers more efficiently. 

Note: As of Q2 2025, the Region in Focus reports are now titled according to the quarter analysed for market developments. This Q2 2025 edition focuses on analysis of the latest developments for Q2 2025, while providing country KPIs for the year to March 2025.

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