Region in Focus: Middle East and North Africa, Q4 2025

The mobile industry continues to play a significant role in digital transformation across the Middle East and North Africa (MENA), with advanced networks supporting new applications for consumers and businesses. The expansion of coverage and the transition to 4G and 5G are influencing technological development and economic growth, as reflected by the mobile sector’s contribution.

The Region in Focus series provides an essential quarterly briefing on industry developments, market insights and country KPIs for mobile markets around the world. This edition focuses on analysis of the latest developments for Q3 2025, while providing country KPIs for the year to June 2025.

Monetisation is the key objective in 2026 for telcos on APIs (as with other business lines) and their distribution partners, with the implications for go-to-market strategies being different depending on the API and buyer. It is important to quantify the commercial potential and buying likelihood of APIs across different sectors of the economy to accurately orient supply. To that end, GSMA Intelligence has developed the Open Gateway Demand Index, which aggregates a range of metrics to help understand where demand lies and the commercial opportunity for network APIs in each sector.