Quarterly World Review: Q4 2009
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2009 was a positive year for the mobile telecoms industry and one that saw it outperform global economic trends. Nonetheless, the fact that developing countries account for half of the world's connections today, demonstrates how mature markets are reaching a ceiling. From Europe to the Americas, the prospects for the year ahead depend on how quickly mobile operators can boost revenues generated by data services. By contrast, in regions such as Africa and the Asia Pacific, many price-sensitive markets require investment to expand 2G and 3G networks, which have been delayed by the global recession. In such challenging competitive environment, time-to-market is more critical than ever to sustain growth and differentiate from competition.
The review covers all regions (Africa, Americas, Asia Pacific, Eastern Europe, Western Europe, Middle East and USA & Canada) with a three-page analysis on each including:
- The latest aggregated data tables
- Topical discussion on an operator-, group- and market-level basis
- Key trends, market drivers and challenges for each region
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