Digital infrastructure has been at the heart of social and economic progress in Europe for the better part of the last three decades. Today, nearly half a billion people across Europe are connected to the mobile internet, predominantly through high-speed 4G and 5G networks. Mobile technologies and services now generate around 5% of GDP across Europe, a contribution that amounts to almost $1.2 trillion of economic value added. 5G, in particular, is expected to benefit most sectors of the European economy, adding more than $160 billion of economic value by 2030.

AI is reshaping telecoms operations worldwide, offering a mix of opportunities and complex challenges. Understanding how to measure returns is paramount to ensuring sustainable value creation. This research therefore discusses methods to measure the impact of AI transformation.

GSMA Intelligence's Chart of the Month is a visual way of telling an important story in the mobile and broader tech ecosystem. From the shape and size of markets to trends in consumer behaviour, we aim to provide food for thought through informative visuals designed to bring colour and clarity to complex issues facing the industry. This edition highlights the growing use of eSIM for international roaming, based on our consumer survey findings.

To help navigate the year ahead, we have released a series of reports that highlight the key trends to watch in 2025 and the implications for ecosystem players. The analysis covers five key areas: 5G and network transformation; spectrum; IoT and the wider enterprise market; the digital consumer; and fixed and pay-TV markets.

Innovation in consumer technology and shifting consumer behaviour are redefining consumer experiences, creating opportunities for new and existing players. But consumer budgets are still under pressure in many markets, so monetisation is not straightforward. Consumer segmentation will be important, and this requires insights into how consumer preferences are evolving.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to eSIM user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to device user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to generative AI user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to metaverse user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to pay-TV and video services user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to gaming user behaviour in a consistent and structured way.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to 5G user behaviour in a consistent and structured way.