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MWC Shanghai is in the books for another year, having attracted 45,000 visitors (from 12,500 companies), along with 400 exhibitors and partner groups. The numbers were up from the 2024 event by 13% and 92% respectively. This analysis highlights the key takeaways and implications from meetings, summits and announcements at the event – and in particular, whether the progress seen in China can be mapped to other regions.

As AI adoption grows, inferencing will accelerate, raising questions about workload processing and business benefits. This analysis examines how running AI workloads on the edge can deliver improved outcomes.

As AI adoption grows, inferencing will accelerate, raising the question of where workloads will be processed and how they translate into business benefits. This analysis examines AI on the near edge in distributed telco data centres, with Kinetica highlighted as an example.

Edge AI has gained major momentum during 2024–2025 as Qualcomm, Nordic Semiconductor, Synaptics and many others have launched significant innovations in edge silicon and hardware. This report focuses on the industrial IoT part of the market.

Although the number of unwanted calls to fixed lines has been decreasing due to efforts from stakeholders (including operators, network and customer-premises equipment vendors and regulators), the emergence of AI, especially generative AI, could reverse this trend while also making consumers more vulnerable to scams. However, AI can also be used to tackle the scourge of unwanted calls. In this report, we examine the approach taken by key stakeholders in various countries, notably the UK and the US, highlighting some of the risks and opportunities in the struggle against unwanted calls.

Digital transformation of vertical sectors is accelerating, with AI being a top area of investment. GSMA Intelligence surveyed nearly 4,200 enterprises across 21 countries and 10 vertical sectors to gain relevant insights into their digital transformation across a range of technologies. This report analyses the key findings and implications for AI.

GSMA Intelligence has identified five AI use cases for fixed broadband operators that aim to enhance customer experience while reducing costs: AI for network optimisation, AI for fibre rollout, AI integrated into CPE, AI for sales and marketing, and AI for customer service.

For several years, edge compute has been a key part of the 5G value proposition for telecoms operators selling into industries – even before AI. However, AI adds a new dimension to the value of edge through distributed inference.

GSMA Intelligence outlines five areas of focus to be considered in developing a successful consumer genAI strategy.

In the final report of a four-part series, this edition of Telco AI: State of the Market covers one of the most important industry dynamics: AI for networks versus networks for AI.

The competitive environment faced by operators means that staying ahead of the game on customer experience – understanding what people want before they know they want it – is key to success. Amdocs' Customer Experience Insights (CXI) solution provides a pertinent example for a case study.

The concept of a telco to tech-co transition is simple: move to a more agile and slim business model, and diversify to drive growth. However, the reality is more complex. This research provides a view on viable tech-co models and what they look like in practice.

While mobile operators have been accused of being slow to adopt and fully exploit AI technologies, they have aggressively moved to seize AI’s potential over the past few years.

Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition highlights Deutsche Telekom's strategy to aid the transition to 5G through the availability of affordable 5G smartphones.

Having been under significant pressure for the last few years, sales of smartphones are recovering. Against this backdrop, understanding how consumer behaviour with devices is changing (and why) is crucial to prepare for the next phase of device innovation and growth.

AI has dominated industry discussion and developments over the past few years. This held true for CES 2025 but with a specific angle: AI delivered from the network edge. The implications of edge AI for operators span several areas - from new business opportunities to networks.

CES saw more than 140,000 attendees from over 150 countries and over 4,500 exhibitors. To help navigate the key announcements, developments and implications from the show, this report focuses on four key areas of innovation: consumer devices, smart home, digital entertainment and automotive.

AI is reshaping telecoms operations worldwide, offering a mix of opportunities and complex challenges. Understanding how to measure returns is paramount to ensuring sustainable value creation. This research therefore discusses methods to measure the impact of AI transformation.

Innovation in consumer technology and shifting consumer behaviour are redefining consumer experiences, creating opportunities for new and existing players. But consumer budgets are still under pressure in many markets, so monetisation is not straightforward. Consumer segmentation will be important, and this requires insights into how consumer preferences are evolving.

This dashboard, based on our August 2024 consumer survey, provides all the relevant data related to generative AI user behaviour in a consistent and structured way.

MWC Las Vegas 2024 saw three days of meetings, demos, keynotes and engaging content. Beyond the broad enterprise 5G theme, three areas of insight stood out: AI, IoT and non-terrestrial network (NTN) development.

The telecoms industry stands at a critical juncture, where the push for energy efficiency intersects with rapid technological advancements. This latest report in the AI series dives into the vital role of AI in enhancing energy efficiency in telecoms.

IBC 2024 recently took place in Amsterdam. Among the developments and trends seen at the show were content monetisation through enhanced visibility and advertising; cost reduction through increased efficiency and combating piracy; and the growing use of 5G in broadcasting.

AI was everywhere at IFA 2024, dominating company showcases of consumer devices and appliances. The show also saw notable developments across sustainability, smart homes, smartphones, wearables and gaming. IFA also served as a reminder of the challenges in the AI era, including consumer concerns around data privacy and the issue of security.

AI is a transformative technology, but it is important to look beyond the hype and identify the parts of the innovation cycle that matter most. How do they translate into commercial activity and possible changes in corporate strategy?

Led by big tech firms, genAI advancements have come thick and fast. In this report we review the latest developments and innovation across five key areas, and what they mean for consumers and AI ecosystem players such as operators, device makers and regulators.

This Insight Spotlight focuses on the implications for industrial-sector companies, highlighting the most important AI product launches in the last few months, the opportunities, the focus of industrial AI vendors and the costs that companies can expect for typical AI implementations.