Video streaming: the future of entertainment
This report is available to those subscribed to the Fixed, TV and Convergence module.
Video streaming services have reached subscriber scale in the hundreds of millions over a remarkably short period of time relative to legacy pay TV. This prodigious rise has been fuelled by factors such as communications infrastructure improvements, heavy investment in content by streaming services, and millennials’ viewing habits.
Video streaming services today come in all shapes and sizes; the US alone boasts more than 100 services. The competitive landscape for video streaming in most markets includes global streaming services such as Netflix and Amazon, and local streaming leaders such as Hotstar in India, complemented by a tail of niche providers.
This latest report from GSMA Intelligence looks at the current video streaming market, discussing both its scale and variety. It highlights the reasons behind the rise in video streaming, outlines the key attributes of services and considers their impact on pay TV. The report provides case studies on select global streaming services such as Netflix and YouTube. Looking to the future, the research explores issues such as how many streaming services markets can bear, the trend of content rights inflation and the impact on mobile networks from the growth in video streaming.
Related research
Telia Sweden: A pay-TV consumer strategy centred on fibre/TV convergence to support revenue growth
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition explores Telia Sweden’s pay-TV consumer strategy, which is centred on digital convergence, simplification and innovation, with a focus on fibre, mobile and TV.
Movistar Colombia: Fibre leadership and a convergent customer base are driving TV market share up
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition looks at how Movistar Colombia is increasing its TV market share through fibre leadership, which is part of its strategy to promote inclusive connectivity.
Eir: Capitalising on extensive fibre coverage and high-speed fixed broadband service to steadily gain TV market share
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition explores Eir’s strategy to gain TV market share by building on Ireland’s most advanced telecommunications infrastructure.
Authors
How to access this report
Annual subscription: Subscribe to our research modules for comprehensive access to more than 200 reports per year.
Enquire about subscriptionContact our research team
Get in touch with us to find out more about our research topics and analysis.
Contact our research teamMedia
To cite our research, please see our citation policy in our Terms of Use, or contact our Media team for more information.
Learn moreRelated research
Telia Sweden: A pay-TV consumer strategy centred on fibre/TV convergence to support revenue growth
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition explores Telia Sweden’s pay-TV consumer strategy, which is centred on digital convergence, simplification and innovation, with a focus on fibre, mobile and TV.
Movistar Colombia: Fibre leadership and a convergent customer base are driving TV market share up
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition looks at how Movistar Colombia is increasing its TV market share through fibre leadership, which is part of its strategy to promote inclusive connectivity.
Eir: Capitalising on extensive fibre coverage and high-speed fixed broadband service to steadily gain TV market share
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before. GSMA Intelligence's operator case studies provide a concise and consistent way to shine a light on and analyse operators' strategies and business models, as well as how they are launching new services. This edition explores Eir’s strategy to gain TV market share by building on Ireland’s most advanced telecommunications infrastructure.
- 200 reports a year
- 50 million data points
- Over 350 metrics