Understanding the impact of Covid-19 on fixed broadband and pay-TV markets

This report is available to those subscribed to the Fixed, TV and Convergence module.
The essential role of home connectivity during the pandemic has benefitted the residential broadband segment. However, with many commercial establishments closed due to Covid-19 restrictions, B2B broadband has suffered.
Meanwhile, home entertainment has provided households with much-needed respite during lockdowns. Pay TV’s status within the home has shifted from being an add-on to an almost essential service. While gains in average daily viewing time have been seized by both traditional pay-TV and video streaming companies, when it comes to subscriber growth only video streaming shows a clear upward trend.
This latest report from GSMA Intelligence looks at the impact of Covid-19 on both the fixed broadband and pay-TV markets. As well as global trends, the report presents analysis of the impact of Covid-19 on four of the countries most affected by the pandemic (the US, the UK, Brazil and India).
Related research
Fixed Broadband and FWA Markets, Q1 2025: developments and outlook
Fixed markets continue to evolve around the world, with technology investments, competition, M&A and shifting consumer behaviour being major drivers. This quarterly series outlines the latest market developments and the key trends to watch, charting the period to 2030. The report also provides comprehensive cross-country comparisons at your fingertips, allowing you to identify which markets or technologies will grow the most.
Vodafone Italy: Showing good momentum for FWA growth in one of the leading European 5G FWA markets
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before.
UScellular: Growing 5G FWA base amid a challenging mobile business
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before.
Authors
How to access this report
Annual subscription: Subscribe to our research modules for comprehensive access to more than 200 reports per year.
Enquire about subscriptionContact our research team
Get in touch with us to find out more about our research topics and analysis.
Contact our research teamMedia
To cite our research, please see our citation policy in our Terms of Use, or contact our Media team for more information.
Learn moreRelated research
Fixed Broadband and FWA Markets, Q1 2025: developments and outlook
Fixed markets continue to evolve around the world, with technology investments, competition, M&A and shifting consumer behaviour being major drivers. This quarterly series outlines the latest market developments and the key trends to watch, charting the period to 2030. The report also provides comprehensive cross-country comparisons at your fingertips, allowing you to identify which markets or technologies will grow the most.
Vodafone Italy: Showing good momentum for FWA growth in one of the leading European 5G FWA markets
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before.
UScellular: Growing 5G FWA base amid a challenging mobile business
Operator strategies continue to evolve in the digital era as the telecoms industry seeks to capture new growth opportunities in the consumer and enterprise markets. Assessing innovation and achievements is more important than ever before.
- 200 reports a year
- 50 million data points
- Over 350 metrics