Netflix looks to gain from global expansion and gaming
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Netflix recently released its Q2 2021 results. The pandemic has caused some unevenness in subscriber growth, with a higher rate in 2020 and slowing in 2021 so far. In Q2 2021, its global paid net subscriber additions of 1.5 million were much lower than in the previous quarter (4 million), and the lowest in four years. However, the real surprise was a combined loss of 433,000 subscribers in Netflix’s home market of the US and Canada. Netflix also formally confirmed its entry into gaming.
We took the Q2 results as an opportunity to examine Netflix’s subscriber and financial performance, as well as its strategy for its core streaming business and forthcoming gaming proposition.
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