GSMA Open Gateway: State of the Market, H1 2024

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The supply side is in place; focus now shifts to demand
A year on from the launch of GSMA Open Gateway, nearly 50 operators accounting for 65% of global mobile market share have signed up. This shows clear intent to establish the supply side of the API equation. We expect further momentum in H2, filling in the geographies where take-up remains underpenetrated relative to expectations.
The ultimate impact of this sector-wide API strategy relies on the participation of scaled distribution partners, most importantly hyperscalers and Open Gateway aggregators – companies that connect multiple operators to multiple developers. Most of them see GSMA Open Gateway as a win-win, as it brings further API assets for their own channels. However, this should not be taken for granted; connecting developers to the Open Gateway value proposition will require work and messaging.
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The mobile churn challenge: where loyalty is lowest and four recommendations for operators
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