Green is good for business: making the financial case in telecoms
Create a free account or sign in to access and download this report.
The financial case for going green in telecoms is about lower costs and higher revenues. Sustainable products that help environmental outcomes and reduce costs will be central to successful commercial performance. Costs are a focal point, as energy is still a stubbornly high burden on profit and loss, at 20-40% of opex for the average operator. The shift to renewables will help reduce this - but it takes time, so energy efficiencies are a priority. The green revenue story is less developed but equally important. This applies in the consumer segment (e.g. device-recycling schemes or bundling energy into mobile and/or broadband tariffs) and in the enterprise segment as part of digitisation programmes.
This is the second of a three-part series from GSMA Intelligence on the technological and business implications of sustainability in the telecoms industry. The research aims to give an evidence-based view of why going green makes business sense, and how this can be done effectively. The series comprises three reports covering: overall rationale and outlook; the financial case; and the reputational and external relations case.
Report details
Green is good for business: making the financial case in telecoms
Report details
Green is good for business: making the financial case in telecoms
Related research
SMS OTP and network APIs: defending today’s revenues, capturing tomorrow’s growth
Mobile operators face a defining moment in authentication. SMS one-time password (OTP) remains widely used and commercially important, but fraud, rising costs and competition from passkeys and app-based solutions are weakening its position. At the same time, the customer authentication market is growing. This presents operators with an opportunity to build on the reach and trust of the mobile number to secure a larger role in a rapidly expanding market. API-based solutions will be central to this.
GTC Berlin: did Nvidia address telco AI priorities?
GTC Berlin 2026 was this year’s European edition of Nvidia’s flagship event series. Blog posts from GSMA Intelligence provided timely analysis of key messages across the event, as well as the rationale for the telecoms vertical taking a major role in the event’s messaging. However, it is still important to reflect on what GTC conveyed on the evolution of Nvidia’s telco proposition and how its efforts align with market requirements.
Region in Focus: Asia Pacific, Q2 2026
The Region in Focus series provides an essential quarterly briefing on industry developments, market insights and country KPIs for mobile markets around the world. This edition focuses on analysis of the latest developments for Q2 2026 while providing KPIs for the year to March 2026.
Authors
How to access this report
Annual subscription: Subscribe to our research modules for comprehensive access to more than 200 reports per year.
Enquire about subscriptionContact our research team
Get in touch with us to find out more about our research topics and analysis.
Contact our research teamMedia
To cite our research, please see our citation policy in our Terms of Use, or contact our Media team for more information.
Learn more- 200 reports a year
- 50 million data points
- Over 350 metrics
How can we support you?
Get in touch
Contact the GSMA Intelligence support team for help with your account, subscriptions, or access to reports and insights.
Newsletter
Subscribe to the GSMA Intelligence newsletter for the latest industry news and insights, delivered to your inbox.