Country overview: Mexico - Mobile driving growth, innovation and opportunity

Please sign in or register for a free public account to access this report.
GSMA Intelligence is today publishing the seventh in our country overview series, following Sri Lanka, Peru, Nigeria, Bangladesh, Philippines and Argentina, in which we take a deep dive into the mobile market of Mexico and a closer look at the innovation ecosystem flourishing there.
Mexico is the second largest mobile market in Latin America, with 89 million unique subscribers equivalent to 69% of the population – a penetration rate lower than that of many other markets across Latin America.
In this report, we examine the reasons behind the relatively slow growth in recent years, including a concentrated market stifling investment and innovation in the country, and high prices making mobile affordability an issue, particularly for over half of the population that lives in poverty.
We discuss the market reforms implemented in 2014 to kick-start the market and address these challenges. We assess the impact of these reforms, including significant price declines for mobile services and a modernised mobile sector attracting ever increasing levels of innovation, entrepreneurship and investment to Mexico.
Finally we look at the role that the mobile sector is set to play in future economic growth in the country, and how mobile technology can help meet the public policy goals set by the current administration to expand Internet services to the entire population of Mexico.
Related research
MWC Shanghai 2025: a window into the future?
MWC Shanghai is in the books for another year, having attracted 45,000 visitors (from 12,500 companies), along with 400 exhibitors and partner groups. The numbers were up from the 2024 event by 13% and 92% respectively. This analysis highlights the key takeaways and implications from meetings, summits and announcements at the event – and in particular, whether the progress seen in China can be mapped to other regions.
GSMA Open Gateway: State of the Market, H1 2025
Representing 285 networks and almost 80% of mobile subscribers worldwide, 73 operator groups are now committed to GSMA Open Gateway. This latest research provides an update on the state of the market, recent developments, and examples of GSMA Open Gateway in action. It also offers a deep dive on supply/demand gap analysis.
The Mobile Economy Latin America 2025
Operators across Latin America are making steady progress on their 5G journey, with adoption forecast to reach more than 50% by 2030. This latest edition of The Mobile Economy Latin America provides an update on key mobile market data and the impact of mobile on the economy across the region.
Authors
How to access this report
Annual subscription: Subscribe to our research modules for comprehensive access to more than 200 reports per year.
Enquire about subscriptionContact our research team
Get in touch with us to find out more about our research topics and analysis.
Contact our research teamMedia
To cite our research, please see our citation policy in our Terms of Use, or contact our Media team for more information.
Learn moreRelated research
MWC Shanghai 2025: a window into the future?
MWC Shanghai is in the books for another year, having attracted 45,000 visitors (from 12,500 companies), along with 400 exhibitors and partner groups. The numbers were up from the 2024 event by 13% and 92% respectively. This analysis highlights the key takeaways and implications from meetings, summits and announcements at the event – and in particular, whether the progress seen in China can be mapped to other regions.
GSMA Open Gateway: State of the Market, H1 2025
Representing 285 networks and almost 80% of mobile subscribers worldwide, 73 operator groups are now committed to GSMA Open Gateway. This latest research provides an update on the state of the market, recent developments, and examples of GSMA Open Gateway in action. It also offers a deep dive on supply/demand gap analysis.
The Mobile Economy Latin America 2025
Operators across Latin America are making steady progress on their 5G journey, with adoption forecast to reach more than 50% by 2030. This latest edition of The Mobile Economy Latin America provides an update on key mobile market data and the impact of mobile on the economy across the region.
- 200 reports a year
- 50 million data points
- Over 350 metrics